It’s no secret that we’re big fans of becoming better salespeople here at Closer College. The right education, training and knowledge can catapult you to the top of the sales game, make you big money, and give you a strong name in the business world. And we all want that.
It’s not flashy or glamorous, but we invite you to get ready for a cozy night in with our top 5 books for salespeople. Written by renowned salesmen with extensive experience in the industry and obvious success at what they do, these books will actually entertain you – and fill your brain with all of that incredible sales knowledge.
1. The Little Red Book Of Selling
This tiny book packs an informational punch in just a few pages. Take the word “little” literally. This book is small in size, but jam-packed with wisdom and tactics from salesman extraordinaire Jeff Gotimer. Check out the other books in this series for even more sales goodness.
2. Secrets of Closing the Sale
Zig Ziglar is remembered by the business world for many reasons, but at his core, Zig was a salesman. His book delves into many different topics, from mental and physiological communication to creating lasting relationships with your customers.
3. How To Master the Art of Selling
Brush up on traditional and new marketing tactics with this book from Tom Hopkins. His approach to selling was to give the customer what they want while being able to manage your own fears. This book touches on that as well as generating leads and closing sales.
4. The Psychology of Selling
Brian Tracy is bringing new and improved ways to tighten up your sales process, leading to quicker, more efficient sales. This isn’t just about closing deals – this is about bettering your business through examining the motives of not only your customers, but also yourself.
5. How To Win Friends and Influence People
This may not be a book written specifically for sales, but it will help you understand your peers, your leads, and your past customers on a whole new level. When you can get people to like you, you can get people to buy from you. And that’s how you make a sale.